Should Your Local Business Be on Twitter?
Many local businesses have a presence on Facebook, Instagram and Google My Business. They're great platforms to reach prospects and build deeper relationships with your existing customer base. But, should your local business be [...]
Advertising experts are wrong about this strategy
Internet marketing experts abound and they're not shy -- they all are happy to share their opinions with you. And that's great! You can use their input to inform your decisions on how to [...]
The Best Ways Local Businesses Can Utilize Social Media in 2021
The Best Ways Local Businesses Can Utilize Social Media in 2021 Tips for local business to utilize social media in 2021 How does local business utilize social media in 2021? Most of [...]
Emoji Use In Social Media
Nearly everyone understands the use of emojis in their personal social media accounts. They are widely used and often replace actual words to express a point. Some might even say they are overly used [...]
Schedule Posts on Instagram? YES!…and No.
For the longest time, one of the maddening limitations of Instagram was the inability to schedule posts in advance. Many, many marketers turned to third party tools such as Hootsuite and others to get [...]
Build Your Marketing Engine
One of the things we preached all last year was to prepare your business for a rainy day. In 2019, when the economy was on fire, it was easy to ignore such urgings. Today, [...]